Unrivaled Sports reaches more than 800,000 athletes and 2 million visitors a year across 15 venues and properties.
But the athlete is only part of the business. American families spend more than $40 billion a year on youth sports, with roughly $1,500 spent per participating child.
Every tournament, league or camp can bring parents, siblings and teams who also spend on hotels, food, merchandise, equipment, travel and the surrounding entertainment.
Unrivaled is trying to capture more of this spending.
Its portfolio now stretches from local flag football leagues and Baseball Factory development programs to major destinations such as Cooperstown, Ripken and Rocker-B Ranch. At its largest properties, the company can earn from the tournament as well as lodging, food, merchandise and sponsorship around the family visiting it.
This model has attracted significant capital. Unrivaled raised $120 million in 2025 at a reported valuation above $650 million, and management says the business is profitable and growing revenue at a mid double digit rate.
The next challenge is making the network work together.
365247 breaks down how Unrivaled is building an economic system around the youth athlete and family, how the portfolio fits together and more…